Small Business October eSeries Workshop Success
Yesterday, we were very privileged to host a small business Website workshop at the NSW Industry and Investment Parramatta Headquarters. The seminar was well attended with about 60 small business owners braving the afternoon traffic to attend the two hour event. Stefan used the opportunity to pass on a wealth of experience from his 13 years producing, marketing and writing about Websites. The two hour session was only just long enough as there was so much to cover and so much great involvement with audience participation.
The subjects covered included:
- How a wireframe mock-up of a site ensures a better end result
- Designing the right Website for each individual business
- Choosing a Content Management System
- Using Multimedia to enhance your Website
- Marketing techniques
- Social media and social networks
- Functions and objectives of a Website
A couple of attendees graciously offered their websites up for assessment and critique by the group by putting them on the big screen to discuss them. This was a lively part of the workshop with many excellent suggestions being made to improve the Websites and make them more profitable. At the end of the event, feedback forms were handed in and the opinion was unanimous – that the event was useful, informative and, for many, inspirational. We look forward to meeting up with the attendees to hear how they got on applying their newly gained insights.
Thanks to the whole team at Industry and Investment for the great efforts promoting and holding the event. http://www.smallbiz.nsw.gov.au/pages/default.aspx
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