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Cyrius News

Ideas International re-launches their completely re-vamped Website

Thursday, December 02, 2010

Cyrius Media Group is proud to announce the launch of Ideas International's new Website http://www.ideasinternational.com/.

Ideas International (IDEAS) is a publicly traded company on the Australian Stock Exchange (ASX:IDE) and has been in business for over 25 years.  IDEAS hosts users in over 100 countries and maintains offices in the US, EMEA and Asia Pacific.  The company provides enterprise IT research, insight, analysis and tools to both the buy and sell sides of the industry, counting as clients many large technology vendors and major blue-chip global IT users.

The new Website is a bold step forward, as it consolidates all of the information about IDEAS products and services, including world-class industry insights, advisories and powerful IT management tools.

Cyrius was involved from the very beginning, working directly with IDEAS management on the design, structure and style of the new Website.  IDEAS have a strong in-house technical team, who implemented the Website into their Content Management System and took care of many technical aspects, leaving Cyrius to concentrate on design considerations, positioning, information and focus.  It was a unique project, with the client taking a hands-on role in the technical implementation and liaising on many aspects of the project that would ordinarily be outsourced.  However, Cyrius Creative Director Stefan Sojka and IDEAS senior Vice President Gary Burgess saw the value in a more collaborative approach, taking advantage of IDEAS strong capabilities and leveraging Cyrius's experience in Website design and production for the most appropriate outcome.

At the same time as the Website was being developed, IDEAS was also working on a brand new product, IDEAS Advantage.  Cyrius was delighted to have been invited to contribute design and Web development resources to the project.

Congratulations to the entire IDEAS team on the launch.  Thank you for allowing us to be involved in such an important project.  We look forward to working with you to develop and market the new Website in the coming months/years.

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